MKTG2004 Integrated Marketing Communications
Macquarie University· 10 credit pointsMajor project
Assessments
| Task | Type | Weight |
|---|---|---|
| Professional practice: Campaign briefing | Assignment | 30% |
| Professional practice: Marketing communications campaign | Assignment | 40% |
| Skills development: Marketing communications | Assignment | 30% |
| Total | 100% | |
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Assessment details come from Macquarie University's published unit information and may change between offerings — always confirm in your official unit guide.