ADVT11-140 Digital and Experiential Advertising
Bond University· 10 credit pointsMajor project
Assessments
| Task | Type | Weight |
|---|---|---|
| Case study of digital media platforms and practices.Week 6 | Assignment | 40% |
| Digital Advertising Campaign Concept.Week 12 | Project | 40% |
| Reflective essay on digital media/advertising ethics.Week 13 | Assignment | 20% |
| Total | 100% | |
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